Betway Partners with GiG for Sports Betting Launch in Portugal

Betway has teamed up with Gaming Innovation Group (GiG) to introduce its internet sports wagering platform in Portugal. This signifies GiG’s second business-to-business alliance in the nation, strengthening its position in regulated European markets.

Portugal, recognized for its stringent online gaming regulations, witnessed remarkable expansion in 2022, with internet gambling revenue surpassing €6.5 billion. GiG perceives further opportunities in this market and is confident that its collaboration with Betway will be mutually advantageous.

Andrew Cochrane, GiG’s Chief Business Officer, conveyed satisfaction in their partnership with Betway, a prominent operator in the sector. He stressed GiG’s dedication to investing in technology and delivering superior services to acquire and maintain clients.

Betway’s CEO, Anthony Werkman, underscored the significance of this collaboration for their 2024 expansion plan in Portugal. He believes that GiG’s platform will improve the wagering experience for current customers and draw in new ones.

This collaboration is poised to significantly enhance the synergy between our groups, enabling us to accomplish remarkable feats within the area. We are in complete agreement and prepared to transform our common aspirations into tangible outcomes.

This pact follows closely on the heels of notable additions to our executive lineup at GiG. We have recently welcomed seasoned industry figures such as Cochrane, assuming the role of Chief Business Officer, and Matthew Saxon, taking on the position of Chief Technology Officer. Their arrival signifies a commitment to innovation and disruption!”